Ask Me PR’s Joe Sparrow nominated for prestigious AIM “Indie Champion” award alongside Lauren Laverne, John Kennedy, Giles Peterson…

Joe SparrowWe’re hugely excited to report that Ask Me’s Joe Sparrow has been nominated for a highly prestigious AIM Award in the “Indie Champion” category – alongside music industry luminaries like Lauren Laverne, John Kennedy and Gilles Peterson!

Joe’s been given a well-deserved nod as recognition for his long-standing devotion to unearthing and showcasing new music on his blog A New Band A Day.

The blog has been running for over five years; catching the attention of the music industry by showcasing well over a thousand brand-new, unusual and very independent bands culled from the less-frequented corners of the internet.

Whilst some of the bands have gone on to huge success (he wrote about the then-fledgling Rizzle Kicks when they were still at college), most stay relatively unknown: but Joe says he’s happy with this – and that it’s kind of the point.

“I started A New Band A Day because I missed the rough-round-the-edge songs that I only really used to hear on John Peel’s show… the ones where you could hear the tape hiss and the squeak of the guitarist’s chair; or some obscure deep house track from Paraguay.

“So I set about finding them for myself and sharing them online… I never wanted to find the next big thing (and I didn’t either) and I never really thought about where doing this might take me!

“However, I’ve done things I never thought would do as a result – I lived in NYC for a few months, popped up on BBC 6 Music, experienced the madness of SXSW – but most importantly I have met so many fabulous people who I now count as best friends.

“In five years, I’ve dug up so many bands that thinking about it makes me feel a bit sick – but I can remember all of them, even if all the names are starting to blur into one (possibly vowel-less) mega-band-name now!”

We’re thrilled that Joe’s hard work and ear-to-the-ground knowledge has been rewarded with this kind of high-profile recognition; it’s the reason why we asked him to join Ask Me PR in the first place!

The full list of Indie Champion nominees is below, and the winners will be announced at the ceremony in London on 3rd September 2013.

Good luck Joe!

Gilles Peterson – BBC 6music
Joe Sparrow – A New Band a Day
John Kennedy – Xfm
Lauren Laverne – BBC 6music
Lawrence Montgomery– Rise Music